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KU Talking Points - February 2014

Webinar: Refreshing institutional brands

The Office of Research is hosting a CASE webinar on refreshing and relaunching your institutional brand on Thursday, February 27.

Lynn Donham from EM2 and Cathy Sams from Clemson University will discuss how to keep your institutional brand strong and relevant. The webinar will focus on the refresh and relaunch of Clemson's "determined spirit" brand after the end of a two-year budget crisis.

The webinar will take place from from 1 p.m. to 2:15 p.m. in the Simons Auditorium in the Higuchi Biosciences Center, 2099 Constant Avenue on West Campus. KU Research is covering the site fee and all communicators are invited to attend free of charge.

If you are interested, please contact Kevin Boatright.

Help craft KU's digital experience

Communicators are encouraged to become part of The Loop, a new panel that will help craft a better experience for users interacting with KU’s websites and digital products. We’re looking for a representative group from the KU community to provide small studies related to digital usability and design. 

Please visit publicaffairs.ku.edu/loop to learn more about the project and join the panel. 

Doctors for Kansas

Over the next few months, KU will be promoting our Health Education Initiative, which seeks to educate Kansans on the state’s crucial shortage of doctors and remind policymakers that KU is uniquely positioned to address this crucial workforce need.

We encourage you to visit the initiative’s website atdoctors4ks.ku.edu, which has fact sheets, videos and story ideas for media who want to write about the doctor shortage and KU’s efforts to address it. You can also join the conversation on twitter at #Doctors4KS.

To learn more, contact CJ Janovy or Joe Monaco.

Commencement deadlines approaching

Commencement is still a few months away, but deadlines for graduates are coming up fast.

March 3 is the deadline for undergraduate students to complete their Application for Graduation (AFG). 

The graduate student AFG deadline is April 23, but to be included in the commencement program, graduate students need to submit their AFGs by March 3 as well. 

Additional information is at commencement.ku.edu, with reminders being sent out on Twitter @KUgrads and with the #KUgrads hashtag.

Upcoming message themes

Through February 15, we are focusing on how the university contributes to the prosperity and vitality of the state of Kansas. This aligns with the early weeks of the 2014 Legislative Session.

Starting February 16 and continuing through March 8, we will support student recruitment efforts by emphasizing why students should choose KU. This theme coincides with the FAFSA priority date on March 1.

Then March 9 through 29 we will highlight the many different ways KU helps build healthy communities, from providing health care to sharing the arts and humanities with people throughout Kansas and around the world.

These message themes will be promoted in KU Today, on the KU home page, on social media, through paid advertising and in other venues. Units are encouraged to use these themes in planning their own communications efforts.

Briefly
New to KU Communicators

Please welcome the following individuals to KU Communicators:

  • Chihsun Chiu, instructional designer, Center for Online & Distance Learning
  • George Diepenbrock, public affairs officer, KU News Service
  • Kelsy Hamilton, administrative assistant, Marketing Communications
  • Christine Metz Howard, public affairs officer, KU News Service
  • Carson Levine, public relations & recruitment assistant, School of Journalism & Mass Communication
  • Tim Seley, associate director, digital media, Marketing Communications

If you have changes to the roster of communicators, please e-mail Emma Cornish, who maintains the communicators directory


One of 34 U.S. public institutions in the prestigious Association of American Universities
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
—ALA
23rd nationwide for service to veterans —"Best for Vets," Military Times
KU Today

Message Themes

January 26 to February 15
Creating Prosperity

February 16 to March 8
Why Choose KU

March 9 to 29
Building Healthy Communities

Upcoming Events

February 7
William Allen White Day10:30 a.m.
Paul Steiger of ProPublica will be honored and will deliver an acceptance address
Alderson Auditorium
Kansas Union

February 12 & 13
Board of Regents meeting
Topeka

March 1
FAFSA Priority Date
affordability.ku.edu

#KUFacts

89 Kansas counties face shortage of primary care doctors.doctors4ks.ku.edu initiative would address this.

KU ranks No. 2 nationally for producing primary care physicians, says the American Academy of Family Physicians. 

Read more #KUFacts by following @KUNews on Twitter.

Chancellor's Vision

The mission of the University of Kansas is to lift students and society by educating leaders, building healthy communities and making discoveries that change the world.

We will do that by raising the expectations we have for ourselves, the aspirations we have for our state and the hopes we have for our world.

COMTalk

Share ideas, ask questions and learn from your fellow communicators.

To join send an e-mail with no subject to listproc@ku.edu with the following in the body of the message:

sub COMTalk Yourfirstname Yourlastname