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KU Talking Points - January 2015

KU pitch to businesses goes global


Innovation Becomes Industry ad

The University of Kansas is taking its pitch to businesses global with an ad in United Airlines' Hemispheres magazine focusing on the resources and expertise available for companies that partner with KU.

The issue, which has a special section focusing on Kansas City, also contains an interview with Chancellor Bernadette Gray-Little on the university's efforts to create and partner with businesses in order to promote growth and prosperity in the state.

The Office of Public Affairs partnered with the Bioscience and Technology Business Center, KU Innovation and Collaboration, and the School of Business on the advertisement, which was produced by KU Marketing Communications. You can find this issue of Hemispheresmagazine in the seatback pocket of any United Airlines flight through the end of the month.

Adobe software for personal use

KU recently signed an agreement with Adobe to provide its Creative Cloud products to the university. This three-year agreement with Adobe will provide Adobe Acrobat Professional on 100 percent of university-owned computers and Adobe Creative Cloud (e.g., InDesign, Photoshop, Illustrator, etc.) on 50 percent of university-owned computers at considerable savings.
 
In addition, faculty and staff can purchase Adobe Creative Cloud through the KU Web Store for use at home at a cost of only $10 per year. That’s a savings of more than 95 percent off the standard educational pricing of $240 per year for personal use. Purchase through the KU agreement allows installation on two personal devices, and can be used by anyone in your household.

If you have questions, please contact David Day, (785) 864-0236.

Upcoming message themes

From now through January 24th, we're highlighting the scholarship, research, and creative works that set KU apart as a research university. These stories for the "Making Discoveries that Change the World" theme will use the hashtag #KUdiscoveries.

Beginning January 25, coinciding with the first weeks of the 2015 Legislative Session, we'll focus on how KU creates prosperity for the people of Kansas. This is done by educating the leaders that businesses and communities need to succeed, as well as through research that leads to new products, jobs, and companies. The hashtag for this is #growKS.

From February 15 through March 7 we'll focus on student recruitment, bracketing the FAFSA priority date, as prospective students narrow their college choices. "Why Choose KU" will emphasize the wide range of opportunities only available at a flagship research university, and will use the hashtag #BeaJayhawk.

These message themes will be promoted in KU Today, on the KU home page, on social media, through paid advertising, and in other venues. Units are encouraged to use these themes in planning their own communications efforts.

Briefly
New to KU Communicators

Please welcome Julie Adam, director of communications for the School of Journalism and Mass Communications, to KU Communicators.

If you have changes to the roster of communicators, please e-mail Emma Cornish, who maintains the communicators directory


One of 34 U.S. public institutions in the prestigious Association of American Universities
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
—ALA
23rd nationwide for service to veterans —"Best for Vets," Military Times
KU Today

Message Themes

January 4 to 24
Making Discoveries that Change the World
#KUdiscoveries

January 25 to February 14
Creating Prosperity
#growKS

February 15 to March 7
Why Choose KU
#BeAJayhawk

Upcoming Events

January 12
Start of 2015 Legislative Session
Topeka

January 14 and 15
Board of Regents Meeting
Topeka

January 20
Spring semester classes begin

March 1
FAFSA priority date
admissions.ku.edu

#KUFacts

KU scientists are working to measure, monitor, and preserve the Ogallala Aquiferhttp://bit.ly/1uLdKh2 

KU researchers are developing anti-bullying model for Kansas schools.http://bit.ly/1jYzWM0 

Read more #KUFacts by following @KUNews on Twitter.

Chancellor's Vision

The mission of the University of Kansas is to lift students and society by educating leaders, building healthy communities, and making discoveries that change the world.

We will do that by raising the expectations we have for ourselves, the aspirations we have for our state, and the hopes we have for our world.

COMTalk

Share ideas, ask questions and learn from your fellow communicators.

To join send an e-mail with no subject to listproc@ku.edu with the following in the body of the message:

sub COMTalk Yourfirstname Yourlastname