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KU Talking Points - April 2015

Editor's note

This will be the final edition of Talking Points that I edit, as this coming Friday is my last day at the University of Kansas. On April 14, I'll join the University of Washington as senior director for strategic communications.

Joe Monaco will serve as interim director of strategic communications, and in conjunction with the team in Public Affairs, will take over the creation of this newsletter and leadership of KU Communicators.

It has been a privilege to work with you and your colleagues across the university. Each of you brings unique vision, talent, and experiences to our shared efforts to elevate the stature of the university and advance its mission. Thank you for all that you do on behalf of KU and the people and communities it serves. Rock Chalk!

- Jack Martin

KU Communicators April 9 & 23

We'll have two KU Communicators meetings in April, the first taking place at 11:45 a.m. on Thursday, April 9, in the Big 12 Room of the Kansas Union.

With less than two years remaining, Far Above: The Campaign for Kansas has exceeded its $1.2 billion goal. To date, donors have contributed more than $1.3 billion. While we’re delighted with this progress, some priorities remain to be funded. What is our key messaging for prospective donors now that we’ve reached our initial goal?  

Dale Seuferling, president of KU Endowment, will join us talk to us about the campaign’s main success stories, priorities for the remaining timeframe, and strategies to take the campaign over the top.

You can RSVP for the April 9 meeting online.

On Thursday, April 23, the last meeting of the semester will take place at 11:45 a.m. and will be hosted by KU Research and the Life Span Institute at The Commons. 

KU has 10 designated university research centers and institutes, plus two state surveys and several core labs.  These units report to Jim Tracy, KU’s new vice chancellor for research, and serve in many ways as the primary engines for discovery and research productivity at KU.

Tracy will make brief comments, with our main presenter being John Colombo, director of the Life Span Institute. The institute is among the largest and longest standing of KU's research units, and Colombo will review its past, present, and future as an exemplar of how these centers provide an environment for promoting excellence and productivity in research. 

RSVP information for this event will be sent after the April 9 meeting.

Upcoming message themes

Through April 18, we'll emphasize how KU works for Kansas. This theme centers around the many different ways, including through providing services directly to Kansans, that the university contributes to the state. Examples of past KU Works stories can be found atkuworks.ku.edu and this theme uses the hashtag #KUworks.

Beginning April 19 and running through May 9, we'll focus on KU's mission of educating leaders. This theme aligns with the run-up to Commencement  and uses the hashtag #KUleaders.

Then to conclude the 2014-15 academic year, we'll take a look back at the accomplishments of our students, faculty, staff, and alumni with the Best of KU theme. This theme will run from May 10 through 30 and use #BestofKU.

These message themes will be promoted in KU Today, on the KU home page, on social media, through paid advertising, and in other venues. Units are encouraged to use these themes in planning their own communications efforts.

  • The Kansas Legislature is scheduled to adjourn for break on Friday and to return April 27. Final action on the budget, including funding for the university, is expected to be delayed until May. For more, see the state updates from Public Affairs.
  • As you create promotional materials for your event or program, consider a new, free campus delivery point: KU’s Digital Signage campus playlist.  Each display on campus that is running the KU template has a specific block of space dedicated to this campus-wide content.  There should be as many as 25 displays on campus by end of Summer 2015.
  • Don't forget to use the #KUgrads hashtag when sharing news about Commencement.
New to KU Communicators

Please welcome Michael Wade Smith, director of external affairs in the School of Business, to KU Communicators.

If you have changes to the roster of communicators, please e-mailEmma Cornish, who maintains the communicators directory

One of 34 U.S. public institutions in the prestigious Association of American Universities
44 nationally ranked graduate programs.
—U.S. News & World Report
Top 50 nationwide for size of library collection.
5th nationwide for service to veterans —"Best for Vets: Colleges," Military Times
KU Today

Message Themes

March 29 to April 18
KU Works for Kansas

April 19 to May 9
Educating Leaders

May 10 to 30
Best of KU 2014-15

Upcoming Events

April 3
Legislature scheduled to adjourn for break

April 9
KU Communicators
11:45 a.m.
Big 12 Room, Kansas Union

April 14 & 15
Board of Regents Meeting

April 23
KU Communicators
11:45 a.m.
The Commons

April 27
Legislature returns for "veto session"


KU provides free counseling to KS cancer patients via telemedicine.http://bit.ly/1lypVLV 

KU trains 8,000+ firefighters and first responders each year for KS communities.http://bit.ly/1qZwVUD 

Read more #KUFacts by following @KUNews on Twitter.

Chancellor's Vision

The mission of the University of Kansas is to lift students and society by educating leaders, building healthy communities, and making discoveries that change the world.

We will do that by raising the expectations we have for ourselves, the aspirations we have for our state, and the hopes we have for our world.


Share ideas, ask questions and learn from your fellow communicators.

To join send an e-mail with no subject to listproc@ku.edu with the following in the body of the message:

sub COMTalk Yourfirstname Yourlastname